Direct Response Marketer & Copywriter
If you want to write messages that compel your readers to whip out their wallets and give you their money, apply these copywriting best practices to your landing pages, websites, and emails. It’s simple to spot good copywriting when you see it. But exceptional writing can be distinguished from the crowd by a number of …
Don’t Write Anything Until You Know These 10 Copywriting Best Practices Read More »
The bandwagon effect is a psychological trigger that genius marketers use to increase sales both offline and online. This article will show you how to use this technique to increase your online sales. What is the Bandwagon Effect? The bandwagon effect is the tendency for people to follow a large number of people in doing …
How to Use the Bandwagon Effect to Supercharge Conversion Read More »
FOMO is an acronym that means “Fear of Missing Out”. FOMO marketing is using the psychological trigger of fear to make your prospect take immediate action. This article shows you simple FOMO marketing examples you can use to sell more products/services. You can use this well-liked marketing technique to promote your company. FOMO marketing exploits …
7 Simple FOMO Marketing Examples to Boost Your Sales Read More »
Copywriting can make or break a business. Good copywriting can take your business from meh to magnificent. But you need certain skills. What skills do you need to be a copywriter? There are five major skills a copywriter should have: Refined writing skills Stellar research skills Empathy Ability to create new from old Curiosity 1. …
Social proof can be the difference as to why your company succeeds or fails. Discover what social proof is and why it is important. Imagine trying to buy a course online. You come across two different courses. One has over 500 reviews and the second has only two. Which one would you buy? The first …
When Sarah woke up, she realized it was already dark. And the public library was empty. There was no taxi around so she had to walk two miles past a dangerous area to her apartment. Clutching her bag, she began her journey. As she got to the dangerous area, she could already smell the stench …
How to Get Your Readers Hooked With Storytelling Read More »
You’ve put a lot of effort into your copy. You’ve read all the books on how to persuade and influence. Despite this, you seem to be doing nothing because you aren’t engaging your audience. And without connection, how can a writer expect to succeed? How do you connect, then? Below are 7 secrets to better …
FOMO marketing strategies induce customers to act in a certain way. It has an impact on them because it makes them believe that if they do nothing, they will miss out on something extraordinary. Typically, this tactic shortens the sales cycle, which motivates the customers. To succeed, marketers must understand how to strike the right …
10 Simple FOMO Marketing Strategies to Boost Your Online Sales Read More »
If you sell anything online, you will have to be great at copywriting offers. In other words, you must inform your potential client of the following when writing copy: What you have What your product will do for them, and The thing you’ll get in return Sounds simple, right? But there’s one problem. We focus …
4 Simple Elements of Appealing Copywriting Offers Read More »
60% of sales are driven by FOMO marketing. The fear of missing out, or FOMO, directly exploits a flaw in traditional human psychology. Because of the way our brains are wired, we fear missing out on great opportunities and taking advantage of them to the fullest. This type of trigger-based marketing, known as FOMO marketing, …
10 Simple FOMO Marketing Techniques to Boost Your Online Sales Read More »