Do you want to learn how to write a sales copy that always works?
Let me tell you a quick story;
Did you know that most of Elvis Presley’s songs were taken from black musicians?
All he did was hang out in Beale Street (A place in Memphis, Tennesse, where black musicians performed)
He listened to these songs and just recorded them himself.
And that was how he became a superstar.
So why am I telling you about Elvis Presley on this fine Thursday morning?
He took what worked in Baele Street, and gave it to the rest of the world.
You too can do the same when it comes to writing a sales letter for your business or your client.
How to write a sales copy that always works
Answer these questions,
- Are you struggling to come up with a headline that will suck people into your sales letter?
- Are you struggling to come up with a lead that makes the reader want to keep on reading?
- And are you finding it hard to come up with great offers that your prospect cannot say NO to?
If you are,
then you might be forfeiting a very strong medicine to success.
Listen to what Pablo Picasso said, “Good artists copy; Great artists steal.”
Do you get it?
So, if you’re finding it hard to come up with any part of your sales copy, steal it.
Find already successful sales letters and copy them.
Note, don’t copy word for word. The owners can sue you.
But copy their cadences, their style, their triggers (that’s if you’re targeting the same customers)
When you do this, you’ve automatically increased your chances of creating a winning sales copy.
Another strong note of warning:
If you really want to write the best sales letter ever…
Learn from the greats.
Copy their style. Copy what makes their sales letter successful, every day.
Write these sales letters with your hands and when you feel like you’re a decent copywriter, add your own style.
I once came across a sales letter and after reading the lead, I immediately knew who wrote it.
That’s where you want to go.
Learn how to create a winning sales letter and add your uniqueness to it.
You’re an artiste and your work needs your signature.
Although this little tip is not law, it is advised.
Want to write a sales copy that always works? Copy from the greats.